Mob Entertainment

MOB ENTERTAINMENT
Aliases	MOB BAD Games
Date Created	2015-2021 (EnchantedMOB) May 2021-Now (Mob Entertainment)
Partnerships	EnchantedMOB ZAMination
Information
Creations	Poppy Playtime Project: Playtime
People Affiliated	Zach Belanger Dana Willoughby Achebe Spencer

Mob Entertainment, Inc. (formerly EnchantedMOB, Inc., MOB Games, and BAD Games) is the main development team and media company for Poppy Playtime. The team is responsible for modeling, scripting, voice acting, music, and editing for their various projects.

Background

EnchantedMob, Inc

Mob Entertainment was originally founded in 2015 by current Chief Creative Officer Seth Belanger and current Chief Executive Officer Zach Belanger. Starting a YouTube channel called EnchantedMob in high school, Seth began building a fanbase and following through releasing 3D animated music videos with the guidance and advice of his older brother. Over the next several years, Seth would continue to create quality entertainment that would attract millions of people worldwide.

Throughout the remainder of Seth’s High School career, and Zach’s college career, Seth and Zach created a strategic multi-year plan to bring the company to the next level. As part of that strategic vision, the two leased an office and moved to St. Louis, Missouri in the summer of 2020.

A few months later, twin brothers Zachary and Micah Preciado, who originally created the Youtube channel ZAMination, joined the two brothers in St. Louis as lead creative directors for the company. Over the next year several pillars of the fandom animation community would move from across the country to join them, with a collective vision to help bring Seth and Zach’s vision of Mob Entertainment to what it is today.

Poppy Playtime

Poppy Playtime was formerly directed by Isaac Christopherson after taking a break from his previous job with EnchantedMOB. He would later have them help him with his project. After four months of development, the first chapter was released and it would skyrocket in popularity. Following the release of the third chapter, Isaac stepped down as the director, and left the studio.

Mob Entertainment's official website: https://www.mobentertainment.com/

Team

Role	Name(s)	Additional Affliliations
Executive Producer	Zach Belanger	EnchantedMOB
Story	Zach Belanger, Seth Belanger, and Ben Rooker.	EnchantedMOB
Storyboarding	Whitney Miller, Madeline Schroeder	EnchantedMOB
Additional Story	Malakai Breckenridge	EnchantedMOB
Technical Director	Ben Pavlovits	EnchantedMOB
Technical Designer	Dana Willoughby	EnchantedMOB
Technical Programmer	Achebe Spencer	EnchantedMOB
Community Manager	Tyler Sanchez	N/A
Video Producer	Spencer Singer	N/A
Concept Artist	Avalon Preciado, Taylor Gessler, Whitney Miller, Madeline Schroeder, Jose Pontes, Sunny Li	EnchantedMOB
Graphics Design	Jan Ammon, Avalon Preciado, Kaley Humphrey, Whitney Miller, Madeline Schroeder, and Mahmoud Noor	EnchantedMOB
Characters	Jose Pontes, Achebe Spencer, Whitney Miller, Meghan Judd	EnchantedMOB
Rigging	Seth Belanger, Imeda Aptsiauri	EnchantedMOB
Lead Marketing	Adam Uhlenbrock	EnchantedMOB
Lead Environment Artist	Nick Heltne	EnchantedMOB
Environment Artists	Seth Jones, Michail Kolovos, Remo van de Sande	EnchantedMOB
Animation	Malakai Breckenridge, Scott Smoker, Achebe Spencer, Austan Todd, Alice Smith	EnchantedMOB
Lighting	Migara Hewawardena and Achebe Spencer	EnchantedMOB
Audio Engineering	Micael Munoz G.	EnchantedMOB
Beta-Testing	Braveo, ItsPeter, Drake Vogl, Scott Smoker, and JackTBC	EnchantedMOB
Special Thanks	Jonah Belanger, Micheal Baldridge, Elijah Delaney, Micheal Bereznicki	EnchantedMOB
Office Dog	Molly	EnchantedMOB

Trivia

• The person in the trench coat and detective hat in the current Mob Entertainment logo is the company mascot. Their name is Mystery Man.
• The "Mob" in Mob Entertainment comes from the affiliated YouTube channel, EnchantedMOB, a channel based around Minecraft animations, although the channel has been inactive since October 2023.
  • The reason being is possibly EnchantedMob’s full rebrand into Mob Entertainment.

Social Media

• | YouTube
• | X (formerly Twitter)
• | Discord Server